When is a calorie not a calorie? To get to the other side (Yup, just another bad joke.)
This one gets bandied around a lot: “A calorie isn’t a calorie.” It’s a clever gimmicky catch-phrase because it a) challenges the reader to re-evaluate what they think is a set-in-stone rule and b) gives them the hope that the reason why they’re not making progress lies in the fact that their “truth” is in fact a lie. Read More...